Onward and Upward: Building a Sustainable Majority

This week has been a great one for conservatives across the nation.  Scott Brown’s victory proved that, in the words of the increasingly vulnerable Barbara Boxer, “Every state is now in play.”  His victory also demonstrated that Republicans can achieve many of the successes that led to Barack Obama becoming the 44th President of the United States — dominating the Internet; raising unbelievable sums of money, especially online; building a massive base of small donors; and having a victory driven by a massive coalition of grassroots activists.  With Brown’s victory came the ever-increasing likelihood that the Democrat’s health care bill would be stalled indefinitely.  Then came the demise of Air America. All of these events have inspired a new-found confidence among those to the right of center, while liberals and Democrats have pushed the panic button.  One of my favorite political minds, Jay Cost, asks, “What Does Obama Do Now?” For those of us on the right, I think conservatives must ask themselves an equally critical question:  What do Republicans do now?

I admit that I believe that the GOP is on the verge of a 2010 blowout.  As for the magnitude of said blowout, I think it’s too early to say, but in my mind there’s a real chance that Republicans could retake one of the chambers of Congress.  However, as I’ve previously cautioned, I don’t believe that a blowout this year will mean things are better for the Republican Party.  Winning back seats is great, but as Mindy Finn writes, those on the right must “stop gloating” — and start thinking about building a sustainable majority. A major victory this year will not be the product of a new-found love for the Republican Party; instead, it will be the product of voter disgust and discontent with the status quo, namely with President Obama and Democrats in Congress.  The Republican Party is still enormously unpopular itself, and a midterm election blowout due to the aforementioned reasons is not exactly how a sustainable majority is built.

On the other hand, converting what are traditionally considered to be safe blue seats in places like Massachusetts and California (I’m looking at you, Barbara Boxer) to red ones — and finding ways to hold onto those seats — is certainly a step toward a sustainable majority.  The same is true of fielding candidates in all 435 Congressional districts every cycle.  Embracing transparency and continuing to authentically fight to limit government is another building block in a sustainable majority.  Effectively using technology while embracing today’s Age of Participation through peer production is another step.  Offering substantial and real policy options that differ from those of the White House and the Democrats is similarly critical.

To the contrary, getting sucked back into the ways of Washington by growing government and increasing spending is a sure way to cede momentum right back to the Democrats.  Failing to broaden the base with different demographics, like young voters, Hispanics, or African Americans is another way to likely guarantee that 2010 will be a one-and-done year for Republicans.  And of course, growing content with success at any point will inevitably lead right back to defeat.

Like your favorite sports game, momentum is critical in politics.  Republicans clearly have the momentum, and barring a dramatic change in the political wind, this momentum will significantly change the composition of the Congress this November.  When that happens, the ball will be in the GOP’s court.  The crucial question will then be:  What will they do with it?

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